What if finding your purpose is your purpose…right now.

There’s a lot of talk (some of it here) about finding your purpose, discovering your passion, pursuing your dreams and I know that frustrates you if haven’t found that golden nugget you want to chase down yet. I’ve totally been there, at the Christmas dinner table surrounded by family when someone asks, “so what are you doing with your life?” and you kind of shrug and laugh it off, “who knows?” but you secretly want to find a corner to scream in.

Maybe it’s time to take a step back and consider that right now, you’re trying to figure out what that golden nugget is and that’s exactly where you should be. There’s no rush. You’ll work on it, bit by bit.

In this episode of the Own Up Grown-Up podcast, ultra-creative Sashka Hanna Rappl shares how she helps people find their soul purpose, and that while hers was fairly obvious from the start, it’s not that way for everyone. I love her practical, creative tips for self-discovery.

When I was a kid, I was never playing Barbie dolls. I turned my bedroom into my own apartment, one of the cupboards was the toilet, one of the cupboards was the kitchen and I’d climb up on ladders that were my stairs and I had my bedroom and I had my office. I’d pack my bags and go down to my parents’ car in the garage, and I’d pretend I’d be driving to work…I was on my cell phone in the car before cell phones were out…for me it was always about business.” —Sashka Hanna Rappl of BrandSashka

Sashka was fortunate to have the support and creative outlets to pursue all kinds of things related to entertaining. It turns out that her experience in dance, drama, theatre and singing made the perfect backdrop to what became her creative agency, BrandSashka. What from your past can you use to innovate or even just inform how you help people?

Your life can be dynamic without being full of drama

As mentioned in this episode, there was a period last year where I wallowed in self-doubt…I was trying to sort my own story out and define my purpose. It was elusive. As I read and listened to stories about entrepreneurs and entertainers that I admire, I took lots of notes and compared them. And I felt less-than because my story isn’t that dramatic.

And isn’t that ridiculous?

My life has been dynamic though. When Sashka shared what it was like for her growing up, I was kind of taken aback. So many people I talk to who pursue big ideas come from a background of suffering. It’s often that suffering that spurs them to action. But there are those of us who have led interesting, exciting lives without the drama, and we all fit together. I think those of us who have had a steady life have a real opportunity to support others around us, much like what Sashka does with her soul branding technique. The opportunity to be mirrors for others who can’t see themselves as well yet.

Would love to know what you think about that—chime in in the comments!

How is branding related to finding your purpose: what’s your soul purpose?

Branding is the essence of a business: how it looks, feels, acts, etc. As a copywriter, I often work with people to uncover some important brand elements that help me tell their story. And it’s very much like getting to the core of an individual to help them understand what their purpose is.

You might be looking for your purpose, or you may have kind of found it but haven’t really defined it yet. Either situation is perfect. Here are a couple of Sashka’s tips to help you get closer to bringing your core purpose—your soul purpose—to light:

  • Ask yourself, what’s your favourite animation and who is your favourite character? What is it about that character that resonates with you?
  • Look at your life from all aspects. As Sashka explained, picture your life like an apple. Now, cut the apple in half. The flesh contains all the areas of your life: personal, social, health, financial, vocational, educational, spiritual, sexual, etc. Picture each as a piece of the apple. What do you value and desire most in each area?
  • Now look the apple core. The core is your soul and informs every little piece surrounding it. What is it that you feel so strongly about that informs everything you do with your life?

If you can answer those questions—take your time—you’ll get closer to figuring out your golden nugget.

Empower the undergod in you

You’ll know you’ve found a purpose when it leads you. It feels like confidence, like conviction, like something you want to tell everyone about but at the same time hold close because it also makes you vulnerable to criticism. Your purpose may shift or change over time. You may have more than one, or more likely you have one that feeds some big goals you want to set.

It’s hard work, but from experience, it’s worth it! I got so much from this conversation with Sashka and afterwords wrote some notes about getting even clearer on my own purpose. Goes to show you that the work’s never done…and that’s kind of great.

Check out Sashka online and on Facebook, Pinterest, Instagram, and Twitter, and keep up-to-date with her podcast The No-Name Brand Podcast (keep an eye out for a little chit-chat with me on there!).

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